Yo, I'm Stephen

CEO (Chief Executive Octopus) of goodr

About Me

Yo! I’m Stephen Lease, the CEO (Chief Executive Octopus) of the sunglasses brand goodr and the co-host of the CULTURE goodr podcast. My spirit animal is an octopus, I’m soul-bonded with a basset hound, and I’m 16% flamingo.

Since I co-founded goodr in 2015, the company has grown to over 100 employees, is sold in over 5,000 doors worldwide, and has won a number awards, including “Gear of the Year” by Runner’s World Magazine, and “Best Places to Work” by Inc. Magazine.

I’ve been featured in publications such as Yahoo Finance, Inc Magazine, The Pop Insider, and Entertainment Tonight for my creative and progressive approach to company culture and branding.

I would love it if this were due to my brand-building knowledge and emotional intelligence, but it’s mostly due to surrounding myself with people smartr, nicr, and funnr than me.

Press

Entertainment Tonight

2021 - The Goodr Cabana -- an Experiential Retail Store -- Is Coming to L.A.

Entertainment Tonight

The Pop Insider

2021 - goodr: Fandom-Infused Sunnies From People Who Don’t Suck

The Pop Insider

INC Magazine

2019 - How goodr Founder Stephen Lease Learned to Tackle Tough Conversations

INC Magazine

Yahoo Finance

2020 - Activewear sunglasses company goodr says it's a 'commodity' not a 'luxury'

Yahoo Finance

CULTURE goodr podcast

The CULTURE goodr podcast takes you behind the shades of goodr. Get it? Although it may seem like we slam margaritas all day… we don’t. We work really hard on our culture. Each week we’ll bring you a topic or guest that will show you how we got here, and how we fucked up so you won’t have to. Hosted by Chief Executive Octopus, Stephen Lease, and Chief Relationship Officer, Shaun Tinney. LEARN MORE

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